What is a Service Management Software ? Why After Sales Service is given so much importance in the current marketing scenario? All these are common questions that can naturally arise in a novice marketing student or a sales executive. Actually, this term has been introduced just 1 or 2 decade back with the latest marketing trends when the customer was being realized as the heart and soul of the sales panorama. In earlier times, the relationship between the customer and the vendor was confined up to the order dispatch. Also, there was no such need of any kind of relationship between the two parties. Because there were a lot of customers and limited vendors and producers. But now with the passage of time, scene is different.

Market is expanded as an avalanche. And there is a cut throat competition grueling in the market. It becomes indispensable for the marketing organization now to keep their old customers satisfied enough with their services and products. So that their existing customers may motivate their community and neighbors for their company products and services. These strategies are considered as part of Service Management software. Service Management Software involves the techniques and strategies one has to build to retain its prior customers for longer period.These strategies include the after sales service. Once the product is dispatched, the engineers from the vendor’s side regularly remain in touch of the customers, either because of Preventive Maintenance Services or the PMS visits.

There is always some kind of warranty issued upon the products, under which if anytime, the product encountered certain problems, that repairing is done free of cost by the reliable engineers of the parent company. Meanwhile, the company also takes care of its customers after the expiration of its warranty.They intimate their customers regarding the warranty expiration and motivates their customers to go with the AMC.AMC is an acronym for Annual Maintenance Contract. This is a service contract between the organization and the customer. In an economic amount, they give assurance of the quality services and visit any number of times in case the products found any fault. All these practices are necessary to follow to maintain effective relationships with its existing clientele database. SalesBabu Service Management software is one such software designed and developed with a purpose of satisfying the organizations thriving for an Effective Service Management platform.

Service Software covers all the aspects of the After Sales Services. Be it AMC intimation or scheduling the PMS visits, complaints. Service Software provides 360 degree view of the customer’s details. In this highly competitive environment service organizations pay more concentration to service contracts. It gives you transparency of service processes. Service Software gives access to accurate information about service histories, spare parts consumption and total repair cost. You can view all your overall financial and service performance. Service Software boosts customer satisfaction and loyalty. You can get better visibility into service and maintenance operations. With Service Software you can get real time monitoring of maintenance activities.